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How Do Google’s New Updates Impact Your Business?

Last week at Google’s Search On conference, Google announced seven major updates to local search.  If you need a refresher, Google is launching these capabilities: Search for restaurants by dish Discover restaurants’ specialties Increased digital menu support Enhanced Live View on Google Maps  Aerial views of famous landmarks Immersive views ...
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Local SEO Builds Loyal Customers

There are plenty of ways to build loyal customers. From mastering customer communication and customer service to offering loyalty programs or rewards, nurturing good relationships can take on many forms. But what if we told you that your best customers haven’t been to your business? That’s right: they haven’t found ...
Apple Maps
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What’s New in Local-Digital Marketing

Google’s new review guidelines prohibit negative review removal Here's some pertinent local marketing news: Google is changing its policy. Google has long crusaded against fake reviews - but they recently added new measures about negative reviews. Businesses will no longer be permitted to offer incentives for customers to remove or ...
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Get Your Social Media Posts Indexed by Google

If you’re in charge of your brand’s SEO or social media, we hope you’re paying attention to Google’s post indexing. From Twitter and Facebook to TikTok and Instagram (soon), Google keeps tabs on the major social media platforms. Google indexes social media posts to keep people on their platform and ...
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TikTok is Making an Impact on Local Search

TikTok’s impact on local search and local SEO is hard to quantify. But based on the hundreds and thousands of businesses that can thank TikTok for their online and in-store traffic, TikTok is certainly an emerging marketplace for businesses to connect with consumers and provide fun, relevant information. Hundreds of thousands ...