There used to be a time when citations were primary needle movers in the Local SEO world. If you were starting out, all you had to do was pay someone like “Aleena” to get you listed in 350 directories for $15. Within a few weeks you’d be ranking. Nowadays, getting ...
As a financial institution, how can you generate more mortgage lending leads even though the competition is continually increasing? Is following marketing trends the solution? With more mortgage lenders in the market every year, it can be difficult to generate enough business to turn a profit. Consumers have more access ...
An overwhelming number of customers begin their purchase journey online today. Studies estimate that nearly 70% of U.S. customers begin their journeys by using a search engine. From shopping online to finding local services and businesses, most journeys begin with a search. Therefore, as a business owner, it is essential ...
Digital profile management is no longer optional for businesses looking to drive growth in 2021. Digital presence is an essential pillar of a business’ inbound marketing and consumer acquisition strategy. Consumers are no longer following a linear purchase journey, which means, brands must strive to provide a seamless offline and ...
Regardless of your brand's recognition in the market, without a strong digital presence and a stellar online reputation, you're essentially on a one-way track to losing customers to the competition. Local reviews can help. An integral part of a strong digital presence beyond the website are digital profiles. These profiles don't ...