In recent years, artificial intelligence (AI) has been making breakthroughs in how we create content. One such breakthrough is ChatGPT, which stands for Chat Generative Pre-trained Transformer. By leveraging AI-powered language models, ChatGPT can generate content in different forms, including text, voice, and videos. This technology has massive implications for ...
Influencer collaborations haven’t been around for a long time (at least not in their current form), yet the buzzword seems to be the hottest trend in marketing right now. Take a closer look and you’ll understand why—it’s because influencers offer brands a wholly unique way to connect with audiences. They ...
User-generated content is the new frontier of digital marketing. Why? Because consumers trust peers more than they do brands and even influencers. In fact, visitors to a site are 3.8% more likely to convert once they’ve interacted with UGC. User-generated content can be thought of as the modern-day version of ...
Social media customer segmentation is hardly a new concept for marketers, but it’s certainly one that you need to get under your belt. With innumerable benefits, such as enhancing customer loyalty, improving the cost-effectiveness of marketing campaigns and boosting your brand’s competitiveness, there’s never been a better time to jump ...
Finding topics that spark your creativity can be difficult, especially if you've been stuck in a rut. But there are plenty of ways to find topics for your blog in 2023! Here are ten ideas you can use to get the creative juices flowing: 1) Google Autosuggest The Autosuggest ...