Consumers have hundreds (or thousands) of options when they go to buy something, so social proof is king! But beyond social proof, there’s another reason why reviews are so important. Here’s what you need to know when it comes to ...
Customer reviews are critical to your business. At a time when 93% of consumers base their purchase decision on reviews, actively managing and responding to reviews is no longer optional. In this article, we’ll focus on how you can respond ...
According to Google, search is the number 1 channel high-value customers turn to, and 60% of smartphone users are more likely to choose a business if they can self-serve through their profiles. Google My Business profiles act as a digital ...
When asked about your company's digital strategy, how do you respond? Does it sound something like this? We're updating the website, adding more content. We are looking to launch a stronger presence on Facebook and Twitter. By mid-year, our updated ...