When we see big tech companies pushing their newest product or initiative, it’s easy to disregard it as white noise. For most local business owners, new tech trends like NFTs and the metaverse won’t have a noticeable impact. But isn’t ...
There’s a longstanding tradition of tech companies copying each other. Just take a look at the proliferation of short-form video content. After TikTok blew up in 2019/2020, Instagram, Youtube, and Facebook started pushing short-form content like never before. Now, with ...
There are plenty of ways to build loyal customers. From mastering customer communication and customer service to offering loyalty programs or rewards, nurturing good relationships can take on many forms. But what if we told you that your best customers ...
Google’s new review guidelines prohibit negative review removal Here's some pertinent local marketing news: Google is changing its policy. Google has long crusaded against fake reviews - but they recently added new measures about negative reviews. Businesses will no longer ...
Social media. Every brand needs it - whether you’re a mom and pop restaurant or a multinational retailer. That much should be obvious! But did you know about social media's impact on local SEO and digital marketing? Here’s why: your local ...