Generative AI
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ChatGPT and the Future of Content: Opportunities and Challenges

In recent years, artificial intelligence (AI) has been making breakthroughs in how we create content. One such breakthrough is ChatGPT, which stands for Chat Generative Pre-trained Transformer. By leveraging AI-powered language models, ChatGPT can generate content in different forms, including text, voice, and videos. This technology has massive implications for ...
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How AI is Changing Social Media Marketing

Even if you’re keeping track of developments in the tech industry, it’s hard to grasp exactly where our technology is going. Since the pandemic, the speed of innovation and change has multiplied as the digital revolution solidified its footing. Now, more people than ever are utilizing new technologies to aid ...
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Predictive Data Harnessed by Artificial Intelligence

A marketer’s toolkit should include predictive artificial intelligence tools that are constantly learning and being refined, so that customer intent is properly captured. Intent marketing, when done well, means that the marketing is done at the right time, right place, with the right content and the right offer. Challenges to ...