1. Coca-Cola's "Share a Coke" Campaign Coca-Cola personalized its bottles with popular names, encouraging customers to find bottles with their names and share photos on social media. This campaign significantly increased their consumer engagement and sales and It proved largely successful in Australia and would lead to a broader implementation ...
Source: Freepik Well-written cold emails for agencies, sent to the right person, can open doors to new clients, big projects, and long-term partnerships with no ad spend nor endless social media posts. However, writing cold emails from scratch is a headache for most agency businesses. So, we did the hard ...
Have you ever tried to shop online or find a local service on your phone, only to be met with a website that loads at a snail's speed? The layout may be clunky, images were stretched awkwardly, and the buttons seemed misaligned. But then you switch to the desktop view, ...
Let’s be honest, asking for reviews isn’t always the most glamorous part of running a business. It can feel awkward, transactional, or like you’re imposing on your customers’ precious time. But here’s the truth: reviews are worth their weight in gold. For agencies and small businesses, reviews aren’t just another ...
Recently, I had the opportunity to sit down with Yasmine Yasmine Khosrowshahi, Founder & CEO of BlueTickSocial. As an experienced agency founder, she shared valuable insights into the agency's pricing strategies, client relationships, and the delicate balance of delivering value while maintaining profitability. BlueTickSocial is a women-led Digital Marketing Agency ...
