Online reputation management (ORM) isn’t just about handling bad reviews, it’s about shaping how a brand is perceived online. Agencies working with businesses across different industries know the struggle: a single negative review, an overlooked comment, or a social media misstep can quickly spiral out of control. The real challenge? ...
1. Coca-Cola's "Share a Coke" Campaign Coca-Cola personalized its bottles with popular names, encouraging customers to find bottles with their names and share photos on social media. This campaign significantly increased their consumer engagement and sales and It proved largely successful in Australia and would lead to a broader implementation ...
Have you ever tried to shop online or find a local service on your phone, only to be met with a website that loads at a snail's speed? The layout may be clunky, images were stretched awkwardly, and the buttons seemed misaligned. But then you switch to the desktop view, ...
Let’s be honest, asking for reviews isn’t always the most glamorous part of running a business. It can feel awkward, transactional, or like you’re imposing on your customers’ precious time. But here’s the truth: reviews are worth their weight in gold. For agencies and small businesses, reviews aren’t just another ...
When it comes to local listing management software, there are some do’s and don’ts one should keep in mind while using the software. The ‘do’s’ are useful and important, however, the ‘don’ts’ if not taken seriously, can hurt your online reputation and your visibility. In this article, we dig into ...
