Recently, I had the opportunity to sit down with Yasmine Yasmine Khosrowshahi, Founder & CEO of BlueTickSocial. As an experienced agency founder, she shared valuable insights into the agency's pricing strategies, client relationships, and the delicate balance of delivering value while maintaining profitability. BlueTickSocial is a women-led Digital Marketing Agency ...
Pricing strategy often makes the difference between sustainable growth and constant struggle. We recently had an insightful conversation with Bill Rice, founder of Kaleidico, a specialized lead generation agency serving law firms, mortgage companies, and senior living facilities. With over two decades of agency experience, Rice shares valuable insights on ...
In an email sent to businesses, Google announced that it will remove the chat and call history features from Google Business Profiles on July 31, 2024. This decision significantly impacts how you interact with your customers on Google's platform. Let's explore the reasons behind this change, the timeline for phasing ...
Are you still writing lengthy blogs or quirky social media posts for your brand and calling it a day? Content comes in many forms, enough to wow your customers with a fresh feed every time they come across your brand. Wanna get inspired quickly? Here’s a list of 35 engaging ...
On 14th September 2023, Google started a tsunami called the Helpful Content Update, a sitewide classifier to reduce the “unhelpful” content from Google search results. It continued for days, sweeping off pages and pages of useless, mass-generated content off the web. That’s it. Gone! Traffic started dropping like crazy for ...